The Annurcatin™
Revolution

Science-backed care for a healthier scalp
and thicker, fuller and shinier hair

All Products Fragrance Line Hair Care Line Scalp Line
-25%

Extra 10% OFF - Code "FIRSTORDER"

Formulated with Annurcatin™, developed through moev's proprietary ingredient design, this functional shampoo is designed to help relieve hair-loss symptoms by supporting scalp and hair root health.

‏69.00 AED ‏93.00 AED
-6%

Extra 10% OFF - Code "FIRSTORDER"

Formulated with Annurcatin™, developed through moev's proprietary ingredient design, this functional shampoo is designed to help relieve hair-loss symptoms by supporting scalp and hair root health.

‏109.00 AED ‏117.00 AED
-25%

Extra 10% OFF - Code "FIRSTORDER"

A silicone-free hair treatment, safe for scalp contact, that gently coats and cares for hair from root to tip. Formulated with a higher glycerin concentration than water to support elasticity and visible shine — the hallmark of 'angel ring' hair.

‏69.00 AED ‏93.00 AED
-25%

Extra 10% OFF - Code "FIRSTORDER"

Powered by annurca apple extract, this featherlight oil essence repairs and strengthens hair through improved protein bonding, reduces breakage and split ends, and enhances moisture retention and elasticity. It deeply nourishes the scalp, controls frizz, boosts shine, and provides heat protection up to 235°C, all with low skin irritation and no residue or heaviness.

‏69.00 AED ‏93.00 AED
-25%

Extra 10% OFF - Code "FIRSTORDER"

Formulated with Annurcatin, this scalp-first solution delivers essential nourishment to your hair roots while instantly absorbing oil and buildup, with zero residue and no white cast. Its clinically proven, non-clogging and low-irritation formula works to reduce scalp heat, leaving hair with a silky shine and lightweight matte finish. Compact and pocket-sized, it provides effortless freshness anytime, anywhere.

‏69.00 AED ‏93.00 AED

Extra 10% OFF - Code "FIRSTORDER"

The multifunctional steam hair brush that works beneath the surface - infusing moisture deep into every strand for visibly healthier hair. Clinically shown to improve shine, scalp elasticity, tensile strength, root volume, hairline density, and resistance to heat, perm, and UV damage.

‏150.00 AED

Mini Duo
Bundle Kit

The Mini Duo Set is the perfect gift for anyone looking to discover their new favorites without the commitment. Two perfect little introductions, wrapped up in one thoughtful moment.

‏69.00 AED ‏93.00 AED